Corporate Design: Luxurious Functionality

Like any professional or corporate event, it’s crucial that every detail radiates a cohesive brand… but in a stunning way, of course! You can achieve functionality and class and elegance and timeless luxury all in one room.

Why is it important to invest in florals and room décor for a corporate event? It’s good for business! You want the room (your brand) to be delightfully memorable.

Here are 3 Design tips to help you accomplish your overarching branding goals with functional luxury:

1. Don’t Play with Your Centerpieces

Centerpieces are the golden opportunity to incorporate your brand colors in an elevated and sophisticated way. This is the perfect example of still being beautiful while preserving your brand.

PRO TIP: Find a trusted florist and invest in quality silk flowers. This way you can maintain a partnership to create stunning events all year long, every year.

2. Incorporate a Branded Backdrop

These are perfect for employee and customer photos for “The Gram,” LinkedIn, and publications! Not only will this masterpiece encourage your employees to engage socially but it’s also versatile. It can easily go on the stage behind key speakers. This way your brand is constantly front and center.

3. Invest in Banded Details

Of course, make sure your brand is stamped on the menus, programs, and all other printed materials. But don’t overlook elements like lighting (spotlight your logo, for example) or chairs (chairs can tie together your logo colors and overall sophistication).  

Looking for your corporate designer? Trust us, your employees and customers will remember a Rosewater design!

For more lux inspo, visit our Instagram, where we expose tips and tricks on the daily.

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5 Luxury Focal Points

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